Agadir is Morocco's beach capital — 300 days of sun, a 10-kilometre crescent of sand and the gateway to the Souss and the southern coast, about three hours from Marrakech. We run it as a private day trip from €35 per person, or as the coastal chapter of longer circuits.
Rebuilt modern after the 1960 earthquake, Agadir trades medina atmosphere for space, surf and seafood. It suits families, winter sun and the start of the deep south — Taghazout's surf breaks, Paradise Valley's rock pools and the argan hills behind.
What to see and do
- The beach promenade — 10 km of Atlantic crescent made for walking
- The kasbah viewpoint over the bay (the walls survived the earthquake)
- Souk El Had, one of Morocco's biggest markets, behind its own walls
- Taghazout and the surf coast, 30 minutes north
- Paradise Valley's palm gorge and natural pools, an hour inland
Planning Agadir & the South Coast
- About 3h from Marrakech on the motorway — the easiest coast to reach
- Winter is the point: 20°C+ when Europe is grey
- Pair it with Essaouira up the coast or the Anti-Atlas behind
Tours that go there
- Agadir Day Trip from Marrakech — from €35
- Beach to Desert, 7 days — from €1050
- Southern Morocco Adventure, 16 days — from €2400
- Coastal Morocco, 16 days — from €2400
